About me

About Me

I am a storyteller at heart. I believe that there is no better way to convey an idea than through a story that resonates with the people you want to reach. I’m also a voracious post-it consumer, an over-thinker and a stickler for grammar in my native Spanish.

 

I am currently a Fulbright Grantee and a MPS Candidate at the Interactive Telecommunications Program, at NYU’s Tisch School of the Arts, where I am exploring how to make complex information easy and how to design interfaces to foster community involvement. 

 

When I am not burning circuits, trying to learn how to speak to computers, pulling my hair whilst trying to debug something, or commuting, I love having stimulating conversations with friends over a glass of wine or a bitter beer, browsing through stupid sites with fluffy creatures, and staying cozy in my Brooklyn apartment with a cup of hot cocoa to be alone with my thoughts.

 

pilar-pgr-web

CV

experience

Feb. 2014 - Present

Odd Catrina

Founder and Director

Developed and launched Odd Catrina, an online women’s magazine that aims to produce thought provoking content, covering topics that range from  gender issues to fashion. Odd Catrina has collaborated with Penguin Random House, Forever 21 and Express as well as many local restaurants and clothing brands. It has a network of more than 70 contributors and more than 8,600 followers on its social profiles (Facebook and Instagram). Currently oversee major strategies of the magazine.

Before August 2016:

  • Designed content, social media and marketing strategies.
  • Proofread and fact-checked articles. 
  • Invited new contributors and supervised relations  with other brands and projects.
Jul. 2014-May 2016

Jalisco Cómo Vamos

Communications Manager

  • In charge of media relations, social media and general communications strategies.
  • Redesigned and launched the organization’s new website.
  • Led the design of the 2015 publication of the Quality of Life survey that Jalisco Como Vamos (JCV) conducts every year; supervised its production from the development of the concept to the final printing stages and coordinated a team of designers and photographers for the production of this report.
  • Directed a short film to portray the average Guadalajara citizen using statistics produced by JCV.
  • Spoke at the 5th OECD World Forum on Statistics, Knowledge, and Policy hosted in Guadalajara on October 2015 about the organization’s research on perception of insecurity in the Guadalajara Metropolitan Area.
Apr. 2013 - Jun. 2014

Press Office at the State Government of Jalisco

Writer/ Reporter

Wrote press releases for the Governor of Jalisco. Travelled throughout the state and learned about the most pressing issues of people inhabiting its rural areas and cities. Did media clipping and monitoring and delivered a daily brief to the Director of Communications.

Apr. 2013 - Jun. 2014

Press Office at the State Government of Jalisco

Writer/ Reporter

Wrote, copy-edited, proofread and fact-checked sports articles related to the XVI Pan American Games for El Informador (the newspaper with the largest circulation in Guadalajara, Mexico).

education

Sep. 2016 - Present

New York University

Usa

MPS Candidate– Interactive Telecommunications

Oct.2013 - Jun. 2014

Universidad Panamericana, Guadalajara Campus

Mexico

Specialization– Digital Advertising

Aug. 2009 - May 2013

Universidad Panamericana, Guadalajara Campus

Mexico

Bachelor's Degree– Communications

Mar. - Jul. 2012

Universidad de los Andes

Chile

Semester Abroad – Journalism

skills, software & programming languages

  • Circuitry Prototyping and Assembly

  •  Surface Mount Soldering

  • Programming Microcontrollers (Arduino/C++, Espruino/Javascript)

  • AutoCAD Eagle  & Fritzing PCB/Schematic Design   

  • Wi-Fi & Bluetooth Low Energy device connectivity

  • Front-end Web Implementation (HTML, CSS, Javascript)

  •  Node JS and Express

  • Terminal/Git/Github Workflow

  •  Mapbox & Mapbox GL JS

  • P5.js

  • Processing

  •  UX and Editorial Design

  • Adobe Suite (Photoshop, Illustrator, Lightroom, InDesign, After Effects, Premiere

  •  Sketch

  • Photography & Video Capture 

  • Fabrication (drills, bandsaws, sanders, laser cutters)